Vietnam and Cambodia from February 25th to March 10th

SAILUN Tyre Smart Production Experience:

Vietnam and Cambodia from February 25^th to March 10^th

Frankfurt, March 8, 2024 SAILUN Tyre Europe recently invited over 100 customers to their Vietnam and Cambodia production bases to experience first-hand why SAILUN is one of the fastest growing and most reliable tyre brands in the world. The trips spanned two weeks with SAILUN PCR and TBR customers from all over Europe including: Norway, Sweden, Finland, Switzerland, Latvia, Spain. France, the UK, Ireland, Italy, Germany, Romania, Hungary, Poland and more. The SAILUN Europe team was supported by the local Vietnam and SAILUN Group team to present guests with a detailed background on SAILUN Group, its presence in Southeast Asia, the ground-breaking technology EcoPoint³, and new products coming in 2024.

Guests started their journey with an opportunity to experience the development of SAILUN Group themselves by visiting the first modern Chinese production base established outside China, SAILUN Vietnam. The sprawling production base is responsible for the production of PLT, TBR, and Specialty, most recently adding rubber tracks, making it the sole overseas production base capable of producing a full line of tyre product categories. The walkthrough also included the more recently established ACTR Joint Venture factory which showcased the level of modernization SAILUN Group has reached within just 7 years of establishing its first international production center.

However, Cambodia is what solidified the deal for guests. As the epitome of modern tyre production, guests were awed at the level to which SAILUN has improved tyre production efficiencies within only 22 years of its inception. Many guests stated that the level of automation and modernization re-shaped their thinking of what a tyre factory should be, and that the trip helped to solidify their confidence in choosing SAILUN as their partner and supplier for the long-term.

GM of SAILUN Europe, Harry Wang stated, “These trips are a unique opportunity to share more with our customers and build upon their confidence in choosing the right tyre partner. They are the foundation of SAILUN Europe and SAILUN Group’s growth, and our future. Without their trust and support, we would not be the 12th largest, 11th most valuable brand, and the fastest growing brand in the tyre industry!”

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More Informations: www.SAILUN-tyres.eu

Contact:  SAILUN Europe, Media Office
Wolfgang Mache
PR & PRESS COMMUNICATION Wolfgang Mache
Schönsberg 17a
22395 Hamburg, Germany
E-Mail: info@wm-pr.de